The Agenda
November 10, 2023
All Day
Attendees Fly-In
Attendees should fly in by 4:00pm to give enough time to get checked into your room
3:00pm
Hotel Check-In
Check-in and get settled into your hotel room before heading out to dinner
5:50pm
Meet in the Lobby for Dinner
Meet in the lobby for dinner. Bus leaves at 6:00pm SHARP
6:30pm
Dinner – Kitchen
Dinner at Kitchen Palm Beach
November 11, 2023
7:00am
Breakfast
Breakfast at the Angle (Hotel Restaurant) – For Members and Sponsors
7:55am
Meet in Plaza Ballroom
Get settled in before we begin the first session of CXO Palm Beach!
8:00am
What Challenges / Solutions Are New In Your Organization?
Led by: Gray Scott, C. Harper Auto Group
9:00am
Trusted Call Solutions Platform - Increasing Outbound Connection Rates
Led by: Brian Pasch, Pasch Group | Javier Alvarado, TransUnion
9:45am
Coffee Break
10:00am
The Key to Unlocking the Full Potential of Your CDP
Led by: Arthur Dessein, Impel
11:00am
CDP Updates: Building The Skills To Master First Party Data Management
Led by: Brian Pasch, Pasch Group
12:00pm
Lunch
Lunch at the Angle (Hotel Restaurant) – For Members and Sponsors
12:45pm
Revolutionizing Customer Engagement with AI
Led by: Rich Sands, Stella Automotive AI
1:45pm
Deep Dive: How the New Koons.com Added $6.4M in Profit
Led by: Kevin Gervais & Kyle Mountsier, Auto Genius
2:45pm
Exploring Audience Marketplaces to Expand the Value and Reach of CDPs
Led by: Megan Horton, Client Command
3:30pm
Beer Break
3:45pm
Rethinking Data Hygiene Strategies
Led by: Brian Pasch, Pasch Group
4:15pm
Evaluating the Performance and Value of Marketplace Websites
Led by: Brian Pasch, Pasch Group
4:45pm
Meeting Concludes
5:50pm
Meet in the Lobby for Dinner
Meet in the lobby for dinner. Bus leaves at 6:00pm SHARP
6:30pm
Dinner at Ruth's Chris
Dinner reservation at Ruth’s Chris West Palm Beach at 6:30pm.
November 10, 2023
11:00am
Hotel Check-Out
Members must check-out by this time unless staying for the Modern Retailing Conference
All Day
Members Fly-Out
Grab a ride-service and head to the airport to fly-out of Palm Beach International or neighboring airport
10:00am
Hands-On GA4 Training - Modern Retailing Conference
If you purchased the GA4 Training Add-On, join us in room Plaza 1 for the capped meeting.
12:30pm
Modern Retailing Conference – Registration Opens
If you are carrying on the conversation at MRC, grab your badges and gear now at the front desk!
